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B2B Trading

End-to-End Digital Operating System for B2B Trading

Build the system your wholesale business actually needs — whether you're just getting started or already operating at scale.

The Goal

Build the system your wholesale business actually needs

Whether you're just getting started or already operating at scale — GURU meets you where you are and grows with you.

Start simple
Expand as you grow
No rebuilding required

Growth Path

Designed to grow with your business

GURU adapts to how your business operates — at every stage. All on the same foundation.

01

Small teams

Start with a simple, all-in-one system

02

Growing businesses

Add structure, automation, and control

03

Scaling operations

Expand into a fully integrated operating system

Migration

From workflows to working systems

GURU turns your existing processes into structured systems — through simple conversations.

No tech team needed.

Start with what you already have

Spreadsheets
Manual workflows
Disconnected tools

O2C

Order-to-Cash (O2C)

From simple order handling to fully automated revenue operations

Start

Start simple

  • Capture orders in one place
  • Track customers and pricing
  • Manage basic inventory visibility
Grow

Then expand

  • Customer self-service ordering portal
  • Automated pricing and credit rules
  • Real-time stock and fulfillment workflows
Scale

Scale fully

  • Integrated CRM, sales, warehouse, and delivery
  • Automated order-to-cash processes
  • Real-time operational and financial visibility

P2P

Procure-to-Pay (P2P)

From basic purchasing to controlled supply operations

Start

Start simple

  • Create purchase requests
  • Track supplier orders
  • Manage incoming goods
Grow

Then expand

  • Apply contract pricing and rules
  • Automate approvals and workflows
  • Monitor stock levels and reorder points
Scale

Scale fully

  • End-to-end procurement system
  • Integrated inventory and finance
  • Full control over supplier performance and cash flow

FINANCE

Operational Finance

From basic tracking to full financial visibility

Start

Start simple

  • Track revenue and expenses
  • Understand cash in and cash out
Grow

Then expand

  • Profit by product, customer, or order
  • Payment tracking and credit control
Scale

Scale fully

  • Integrated profit & cashflow management
  • Real-time financial visibility across operations

Intelligence

AI-powered intelligence

Ask questions about your business in plain language. GURU gives answers based on your real operations — not generic reports.

What's driving my revenue?
Which customers are most profitable?
Where is cash being tied up?

The Result

No matter your size, GURU helps you become

Without jumping into complexity too early — and without rebuilding later.

More structured
More efficient
More scalable

Start with what you have.

Grow into the system you need.